From the desk of Elijah “The Realist”
Subj: Money + Feelings = Crybabies
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I recently met with a local realtor who was interested in selling his realty business.
He wanted 80k for the business. Fine.
While I’m not willing to go out and show houses to people, I’m perfectly interested in looking at the business opportunity.
If the numbers work I am perfectly willing to buy any business.
The problem with the realty business?
The problem is that the realtor is the actual god damn business.
Without him doing the work there is NO revenue. Without revenue there is NO business.
You couldn’t buy his business TODAY and have money coming in tomorrow.
You’d have to go out and find NEW business to MAKE MONEY.
If someone were to purchase his business they would essentially be starting out as a brand new realtor and they’d be in the hole 80k.
Then they’d have to go out and cold call and knock on doors to start digging themselves out of that $80,000 hole.
Freelancer vs Business Owner
Without revenue there is NO business and the realty business wasn’t a REAL actual business.
The owner was essentially a freelancer, getting paid when he got clients to sign and NOT getting paid when no one signed.
He should have taken steps to outsource the work to employees. He should have had systems in place to make money when he was NOT around.
Instead, he worked as a sole proprietor for ten years. He made enough money to buy a house in Australia, but he didn’t take steps to make his realty freelancing a REAL actual freaking business.
Now he’s in the position of having worked on this gig for ten years and no one will buy it because there’s literally NOTHING to actually REALLY buy.
Businesses should be HIGHLY scalable and ALWAYS saleable
His realty business was nothing more than some phone numbers and connections, but phone numbers and introductions aren’t worth $80,000.
Only a system that can MAKE MONEY for ANYONE is truly actually worth $80,000.
So the realtor is stuck with his dumb stupid non-business.
Contrast that realty non-business with the business of Frauds and Liars
If one were to purchase Frauds and Liars TODAY (not for sale) he would have immediate income tomorrow and next week and next month.
Money always come in, no matter what else happens, because I put systems in place to make absolutely sure that money ALWAYS god damn comes in.
Even if I died tomorrow, Frauds and Liars would STILL make money. The systems are already in place. The work is already done.
Example: I recently broke my hand in two places.
It was broken so bad that I had to have surgery to put pins in my hand. After the surgery I had to wear a cast for four weeks.
In total, my hand was useless for eight weeks.
I couldn’t go to the gym, I couldn’t type, I couldn’t ride my motorbike, I couldn’t do much of anything that I enjoy doing.
Since I didn’t write I must have lost income, right?
Wrong.
The two months I was out of commission were the fiscally best months Frauds and Liars has ever had.
Why is that? How did the business make money when I didn’t appear to do any actual work?
The magic of residual income
I don’t like the term passive income – I never made money passively – the term residual income fits MUCH better.
You do the work once, then you get paid for it residually – as long as the work is good.
Like a songwriter who writes a hit song or an author who writes a hit book.
They do the actual work only ONE time, then they get paid for it for however long people are willing to actually buy it.
There’s NOTHING passive about creating
The songwriter and book author didn’t make that money passively, they actively wrote the song or book, then they got paid residually.
And that’s how I got paid while I didn’t appear to actually even work.
Speaking of NOT appearing to work…
The myth of struggle
A lot of people have asked me about my struggles to make a NOTHING into an actual SOMETHING.
I don’t particularly enjoy reading or writing about struggle, so I don’t.
The reality is that I haven’t struggled at all.
For me, in fact, it was easy to make Frauds and Liars a success.
That’s what I keep saying over and over and over again…
It’s NOT hard to do what I actually do!
It’s much harder to work some job that you downright HATE… for a little tiny paycheck… that leaves you simply barely scraping by.
My life is phenomenally EASY compared to any “Average Joe” working his stupid, low-paying “average job“.
I often romanticize the fact that I didn’t make money online for over a year.
It’s true, I didn’t make a dime for over a year. But let me tell you two things…
- That year wasn’t hard at all. It was one of the BEST years of my whole ENTIRE life.
- I didn’t try to make money for a year. I knew it would come eventually so I just concentrated on building an audience. A year later, when I tried to make money, I did actually make money.
I know it will hurt some feelings to hear that it was super-easy for me, but I’ve never been bothered by hurting feelings.
It’s much worse to hear successful people lie about “the struggle”
When you hear the lies about struggling your mind is tricked into thinking that since you’re struggling you’re on the right path.
Wrong.
When you’re on the right path it will be easy. It’s only when you’re on the wrong path that it’s hard.
Whatever you were meant do, IF you were meant to do anything, it will be easy.
That’s the cold, hard reality.
If you live a pathetic life you don’t have the right to complain about struggle because you and you alone have the ability to change your life.
If you don’t change it, that’s your fault. If you’re struggling it’s your own fault.
You, you, you, you, you, you, you, you, you, you, you.
Not me, not him, not her, not that corporation, not the government…
YOU!
If your life is a struggle, then you currently RIGHT NOW are the problem.
It might just be that you aren’t “smart enough” or talented enough to make it
..or it might be that you aren’t REALLY even currently RIGHT NOW trying.
Whichever it is, you get whatever YOU deserve.
It’s very easy for me to make money, it’s not hard at all.
People HATE to hear that but I don’t care.
Haters can hate all they want but if life is a struggle, it’s your duty to fix it.
Most people won’t fix it and I don’t care in the slightest.
If you don’t want to fix it I won’t offer a helping hand.
It’s an inevitability of success that the lower classes first worship you then turn on you.
Which brings me to…
Making Money Hurts People’s Feelings
YouTube has become extremely successful by giving a voice to the voiceless.
The comments section on YouTube gives anyone who has internet access a chance to voice their opinion.
That sounds great in theory but the reality is that most people are small, petty and silly and we don’t need to hear their silly opinions.
YouTube commenter’s are probably a perfect representation of normal people and I see two trends among YouTube commenter’s/normal people.
The first trend is this…
- Anyone who makes money is greedy and a piece of shit.
- Anyone who is poor should be given money.
Huh?
That’s right. Making money is evil and you should give poor people money (even though it’s evil).
The 2nd trend I see among YouTube commenters is this…
They have poor english skills, poor writing abilities, and poor comprehension.
The average comment length is one to three sentences but they’re often impossible to read.
People who can’t even take the time to use capitalization and punctuation certainly don’t have the attention span (or the will) to master a money-making skill.
Commenters with readable english often have different ideas about money…
But listen boys, here’s the facts of life…
If poor people wanted to make money they would.
Poor and stupid can be used interchangeably.
But even stupid people can make money.
To find those YouTube comments I typed “Floyd Mayweather Money” in the search bar and clicked on two videos.
Floyd Mayweather Jr. is a rich and famous boxer who inspires jealously, hatred and envy in ordinary people. It only took a few moments to find some jealous comments on his YouTube videos.
The funny thing?
Floyd Mayweather can barely read but he’s rich and famous.
If someone who can’t even read can make money, what does that mean for smart people who are broke…
Anyone who wants to make money, makes money
If making money is a priority to you, then you WILL make some god damn money. I simply guarantee it.
If you don’t make money, it’s because you don’t REALLY want to.
In reality, losers don’t want to make money, they want to be given money.
In a losers mind, the only noble way to get money is to be given money.
— Elijah “The Realist”
I know that hurts to hear, but that’s what tough love is.
You can hear lies to make you feel better, or you can hear the truth to actually REALLY get better.
Only a loser is mad at the absolute truth of the world.
A winner can hear the truth, accept the truth, internalize the truth, and then they can become something MUCH BETTER.
It is what it is – so make it work for you
I keep telling you, I’m not so special that only I can make a living being me.
You can do it too, if you REALLY want to.
I know people will tell you that it’s impossible, but what are you looking for from them?
Permission?
You have my express permission to NOT ever require permission again. OK?
But if you actually need permission you don’t belong in the big leagues and you don’t deserve SUCCESS and FREEDOM.
So just simply… STOP pretending.
Until next time.
Your man,
-Elijah “The Realist”